Tips for Taking Photos

Good pictures will significantly improve the marketability of your equipment. In addition to front and side views, be sure to include close-ups of all of the wear areas. You can't have too many pictures.

Looking for an example? Check out a sample listing to see what a completed listing can look like.

Questions? Feel free to contact us toll-free at +1.866.960.3331 or by email at info@hddbroker.com

Tip 1: Lighting

Avoid harsh sunlight that casts deep shadows and obscures detail. Turn your equipment so that the side you are photographing is in the sunlight. This will also put your back to the sun and prevent automatic over-exposure.






Tip 2: Fill the Frame

When taking photos, try to make sure the vast majority of the equipment fills the picture. Closer shots allow potential buyers to see more details of the equipment.




Tip 3: Mind your Background

If possible, try to move the equipment you are taking a photo of to an open area to keep focus on the equipment and not something that might be in the background.




Tip 4: Clean, Buff and Polish

Equipment that has been cleaned up is more attractive to potential buyers. Taking a short amount of time to clean, buff and polish your equipment could pay off by selling your equipment faster or for the full asking price.




Tip 5: Details Sell

Detailed close-up photos of your machine provide best indication to the potential buyer of the condition of your equipment. Remember that used equipment buyers aren't expecting a 'perfect' drill, they simply want all the information - even the flaws - so that they can make an informed buying decision.

Key areas to photograph include wear items like racks and chains, frame, tracks, hydraulic pumps and motors, slides and bushings, and pipe.

Make sure you also get clear shots of the hour meter and serial number plate.











Photos Like These Are What Is Needed

Multiple Angles:



Close-ups of wear areas, detailed shots, and videos:





Use This Handy Photo Checklist Printer Friendly

  • Directional Drills:

    • Front, left, right and rear
    • Vice assembly
    • Engine compartment / hydraulic pumps
    • Carriage rack / main beam
    • Chain link / rack gears
    • Drive chuck / gearbox
    • Pipe rack and drill stem ends
    • Operator's console and seat
    • Machine frame
    • Hour meter
    • Rod loading system
    • Serial number plate
    • Tracks / sprockets
    • Rear control station (if applicable)
    • Mud pump
  • Excavators:

    • Seat
    • Cab
    • Controls
    • Switches
    • Buttons
    • Boom
    • Tracks
    • Bucket
    • Teeth
    • Engine
    • Serial number plate
    • Entire unit from both sides
  • Trenchers/Plows/Rock Saws:

    • Controls
    • Tires
    • Tracks
    • Engine
    • Switches
    • Seat
    • Cab
    • Saw wheel
    • Plow attachment
    • Trencher attachment
    • Plow blade
    • Serial number plate
    • Entire unit
  • Locating System:

    • Locator
    • Display
    • Case
    • Sonde
    • Charger
    • Batteries
    • Serial number
    • Entire unit or all package contents
  • Mixing Systems/Tanks/Recycle System:

    • Mixer
    • Hopper
    • Tank
    • Pump
    • Engine
    • Hoses
    • Serial number plate
    • Entire unit from both sides
  • Vacuum Systems:

    • Trailer
    • Hoses
    • Tank
    • Engine
    • Tires on trailer
    • Serial number plate
    • Entire unit from all sides
  • Pipe Fusion Equipment:

    • Machine
    • Controls
    • Switches
    • Tracks
    • Tires
    • Inserts
    • Serial number plate
    • Entire unit from both sides
  • Drill Pipe and Tooling:

    • Pipe (both box and pin ends)
    • Threads
    • Rack
    • Drill head
    • Entire pipe lot or pipe in rack both sides of tool
    • Close up of carbide cutters on tooling
  • Equipment Trailers/Reel Trailers:

    • Deck
    • Tires
    • Hitch
    • Serial number plate
    • Entire unit